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Privacy Policy

1. Introduction

This Privacy Policy describes how Earnest Technologies ("we," "us," or "our") collects, uses, and shares information through our public-facing marketing website. Note on Platform Data: This policy applies solely to information collected through our marketing website. It does not apply to the Earnest Technologies SaaS platform or any data processed within our secure customer environment, which is governed by our Master Subscription Agreement and Business Associate Agreement (BAA).

2. Information We Collect

We collect information that you provide directly and information collected automatically:

  • Information You Provide: When you fill out a form (e.g., "Request a Demo," "Contact Us"), we collect your name, business email, job title, and company name. This data is managed through our service provider, HubSpot.
  • Information Collected Automatically: When you visit our site, we automatically collect technical information, including your IP address, browser type, and operating system. We also track your interactions (pages viewed, time spent) via cookies and tracking pixels (e.g., Google Analytics, LinkedIn Insight Tag).

3. How We Use Your Information

We use the information collected on this website to:

  • Provide the information or demo you requested.
  • Improve our website and marketing content.
  • Deliver targeted advertisements on third-party platforms based on your interests.
  • Analyze website traffic and lead quality.

4. Cookies and Tracking Technologies

We use cookies to enhance your experience. You can manage your preferences through the cookie banner on our site.

  • Essential Cookies: Required for the site to function.
  • Analytics/Marketing Cookies: Used to understand how you interact with us and to deliver relevant ads.

5. Information Sharing

We do not sell your personal information. We share website data with the following categories of service providers to operate our marketing efforts:

  • Customer Relationship Management (CRM): We use HubSpot to manage lead information and communications.
  • Web Analytics: We use Google Analytics to understand how visitors engage with our site.
  • Advertising & Retargeting: We use the LinkedIn Insight Tag and Google Ads to deliver relevant advertisements to you after you leave our site.

6. Your Rights and Choices

Depending on your location (e.g., California/CCPA or Europe/GDPR), you have the right to:

  • Access the personal information we hold about you.
  • Request the deletion of your data.
  • Opt-out of marketing communications by clicking the "Unsubscribe" link in our HubSpot emails.

7. Security

We implement reasonable technical measures to protect the information collected on this website. Please note that marketing site data is kept separate from our HIPAA-compliant production environment.

8. Contact Us

For questions regarding this Website Privacy Policy, please contact us at: privacy@earnesttechnologies.com

Effective Date: March 1, 2026